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CMO Insider Conversations

Exclusive conversations with chief marketing officers and brand leaders from across industries. Interviews explore the strategies, challenges, and innovations shaping the future of marketing.

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Presented by LinkedIn CMO Insider 2026
Rankin Carroll speaking to Lara O'Reilly
2026-06-23T09:26:01.244Z

The executive behind M&M's says this is marketing's most overlooked skill

Mastercard Senior Fellow Raja Rajamannar
2026-06-22T09:24:01.232Z

Traditional advertising is dead, says the marketer who cut Mastercard's ad budget by 70%

2026-06-17T15:12:13.768Z
Headshot of Raja Rajamannar

Mastercard's former CMO says we're entering a 'golden era' for marketing

Mastercard's Raja Rajamannar says that AI is both a threat and opportunity in marketing, emphasizing creativity's growing importance amid AI slop.
2026-06-17T12:30:01.526Z
Mastercard Senior Fellow Raja Rajamannar

Why traditional advertising is dead, according to Mastercard Senior Fellow Raja Rajamannar

In this episode of CMO Insider, Lara O'Reilly speaks with Raja Rajamannar about the art of marketing and much more.
2026-06-16T16:29:54.986Z
Photo of Charlie Smith

The more AI this marketing chief exec uses, the less scared he gets

A marketing exec says he uses AI-built apps and voice tools to streamline work, travel, and creativity — not replace humans.
2026-06-16T16:00:02.641Z
Charlie Smith, NOTHING CBO

How to take on Apple and Samsung in the mobile phone market, according to Nothing CBO Charlie Smith

Lara O'Reilly speaks with Charlie Smith about Nothing's collaboration with Charli XCX, making tech cool again, and taking on Apple and Samsung.
2026-06-15T16:49:46.352Z
Rankin Caroll outside in a dark jacket and white shirt.

Your candy ads are about to get a lot more personalized, Mars says

Mars is using AI and consumer data to replace mass-market candy ads with personalized campaigns for popular candy brands like Snickers and M&M's.
2026-06-15T16:01:01.449Z
Rankin Carroll speaking to Lara O'Reilly

Why 25 billion impressions means nothing, according to Mars Snacking CBO Rankin Carroll

Lara O'Reilly speaks with Rankin Carroll about Mars Snacking's $36 billion acquisition of Kellanova, covering the decisions, challenges, and insights.
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