Business Insider Senior Correspondent Lara O'Reilly sits down with OpenAI Head of Global Ads Solutions Dave Dugan at the 73rd Cannes Lions International Festival of Creativity.
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OpenAI's Dave Dugan explains how ChatGPT is building a new ad category

Lara O'Reilly and Brittany Stephanis
2026-06-26T13:40:31.058Z
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Business Insider Senior Correspondent Lara O'Reilly interviews OpenAI Head of Global Ads Solutions Dave Dugan at the 73rd Cannes Lions International Festival of Creativity. They discuss the strategy behind advertising on ChatGPT and how OpenAI is approaching the user experience.

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